MODE: RESULT
✓ ANALYZED
Cost Item
2026-04
Bud
Act
2026-05
Bud
Act
2026-06
Bud
Act
2026-07
Bud
Act
2026-08
Bud
Act
TOTAL OPEX
14,750,000
15,487,500
14,500,000
15,225,000
11,900,000
12,495,000
17,900,000
18,795,000
10,680,000
11,214,000
Digital Marketing
3,950,000
4,490,920
4,200,000
4,727,093
3,300,000
3,295,618
4,900,000
4,278,028
2,680,000
2,315,957
> Google Search Ads
1,200,000
1,022,154
1,400,000
1,315,152
1,000,000
1,082,714
1,600,000
1,839,978
680,000
733,966
> Meta (IG/FB) Ads
1,600,000
1,778,827
1,700,000
1,659,551
1,200,000
1,035,026
2,000,000
1,750,467
1,100,000
1,102,920
> YouTube Ads
750,000
720,482
900,000
990,480
800,000
918,395
1,100,000
1,165,327
700,000
641,327
Sync Status: COMPLETE
Variance:+5.2%

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