MODE: RESULT
✓ ANALYZED
Cost Item
2025-10
Bud
Act
2025-11
Bud
Act
2025-12
Bud
Act
TOTAL OPEX
14,800,000
15,540,000
20,200,000
21,210,000
11,300,000
11,865,000
Digital Marketing
4,300,000
4,888,849
5,200,000
5,852,591
4,800,000
4,793,627
> Google Search Ads
1,500,000
1,277,692
1,800,000
1,690,909
1,600,000
1,732,342
> Meta (IG/FB) Ads
2,000,000
2,223,533
2,200,000
2,147,654
2,000,000
1,725,043
> YouTube Ads
800,000
768,515
1,000,000
1,100,534
1,000,000
1,147,994
Sync Status: COMPLETE
Variance:+5.2%

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